About Hayle
It started
with people.
Before the studio, before the software, there was a question: how do we help people find one another?
The original idea
Common interests.
Real connections.
David Qiu and Gideon Hui began with an idea for a social app built around shared interests. That early question grew into a company in 2018, then into new ways of helping businesses connect with the people they serve.
Creative work, websites, software, campaigns and production brought different skills into the same practice. The work changed shape. Its connection to people remained.
Read where it began ↗
A question about connection.
The early Hayle concept asked how shared interests could help people meet.
From Hayle / Newsroom
Stories, from here.
The people, ideas and work behind Hayle.
Stories
All stories.
4 stories
About Hayle
About David
An idea between friends became a commitment to connect people.
About Hayle
About Gideon
Gideon’s engineering mindset found a new setting at Hayle.
About Hayle
About Max
Max leads creative direction across identity, campaigns, digital experiences, and storytelling.
About Hayle
About Anna
Anna on connecting a project’s people, process and finished work.
What matters to us
Clear from the start.
Made to be used.
Here after launch.
We listen, shape the work, build it and keep supporting it. Strategy, design, development and operations belong in the same conversation.
The next conversation